Westphal and CO: Transforming the industry
Motion and stills updates showcasing job site progress and proof of service quality in the construction industry
Madison, Wisconsin
Deliverable #1 - 15sec Videos (ORganic and Paid Ads)
A mix of short 15 second videos that were built to showcase different projects, services, and aspects of the company. These videos were used across multiple platforms in both organic and paid positioning.
Deliverable #2 - Website Header Video
A short, cinematic header video designed to showcase the company’s services, exported at a low bit-rate to preserve website speed/performance. This video sets the tone and delivers a solid first impression for visitors.
Deliverable #3- 6sec Paid Ads
Six-second construction video ads optimized for a variety of platforms, delivering fast, clear messaging and clickable pathways to the company website.
Deliverable #4 - 2 minute Apprenticeship Program Video
Take a look inside Westphal and Company’s Apprenticeship Program in Madison, Wisconsin, where students gain hands-on experience, industry mentorship, and a head start toward careers in the skilled trades.
